Masquespacio presents the latest project it designed in Milan for sushi take away chain Ichi Station.The identity previously developed for Ichi’s spaces was inspired by a travel and a station. Thus, hereby Masquespacio proposed to evolve with that identity to a more conceptual one, maintaining its essence, but getting away from literal and traditional travel representations. For this, the Spanish design studio proposed a travel to the future through light.
To be highlight firstly is the fact that the project is located in a building from the beginning of the past century in an historical street of Milan. The previous design intervention seemed to represent arches and vaults, very adapted to the style of the time the building was constructed, although the decision was taken to break with those traditional elements, converting the space in a contemporary concept and our own capsule to travel into time.
Thus, Ichi is inspired in the 90s and represents a travel through light that transports you to know it's different and eclectic flavors, while dining in a space ship of the future. As in all Masquespacio’s projects,a personal language was created to generate a personalized identity with custom-made furniture. A detail to be highlighted here are the glass tables with lighting inside that help customers to have a unique dining experience.
The most standing out element is although visible at the second part of the restaurant, where the ceiling has been lowered at the maximum possible level and where a half sphere makes you enter a tunnel to the future in which you can see a live performance of Ichi’s sushi chefs. As last to be highlighted is the use of an indirect led lighting system with RGB colors that could transform the atmosphere depending on the time of the day.
- Interiors: Masquespacio
- Photos: Luis Beltran