Firebird emerges as a vibrant addition to London's bustling Soho district, spearheaded by Madina Kazhimova and Anna Dolgushina, renowned for their ventures in Wong Kar Wine and Made in China. Nestled amidst the lively streets, Firebird offers a refreshing take on Mediterranean cuisine, focusing on farm-fresh ingredients prepared with authenticity and simplicity. Central to its concept is the use of open-fire cooking techniques, paired with an extensive selection of natural and biodynamic wines sourced from small farms worldwide.

The creation of a distinctive ambiance posed a key challenge for the team, aiming to transport diners to the sun-kissed landscapes of the Mediterranean. Through meticulous attention to detail in lighting, music, and décor, Firebird exudes an atmosphere of warmth and conviviality, promising an unforgettable dining experience. Bold design choices were embraced to ensure Firebird stands out amidst London's diverse culinary scene, with a commitment to offering something truly unique.

Situated in a historic building, Firebird's architecture preserves elements of the past while infusing modernity into its design. The dark olive facade juxtaposes elegantly with the surrounding brick buildings, inviting guests into a minimalist interior reminiscent of a Mediterranean villa. A central open kitchen and grill showcase the culinary magic, while shutter doors lead to a secluded courtyard adorned with olive trees and rustic furnishings, evoking the charm of southern Europe. Through thoughtful use of materials and lighting, Firebird achieves a harmonious balance between modernity and tradition, inviting patrons on a captivating journey through the flavors and ambiance of the Mediterranean.