When faced with a brand that plays a bridging role in human development, it seems that no spatial style can carry the unique charm of its brand. When the problem becomes disoriented, returning to the source is the best path.

The designer returns to the brand itself, and the brand concept of "creating pioneers and inspiring the future" continues to echo in their minds. AEG has always advocated being ahead of the times and driving the world forward.

A spatial paradigm that predates the era 4500 years has entered the minds of designers. Mies said, "Architecture originated from two bricks carefully stacked together," and Stonehenge is the earliest example of human architectural space shaping, which has also become a source of inspiration for designers.

The designer created a mysterious and powerful front field for the brand's display space. Mysterious gratitude has unleashed the infinite desire of customers to explore, and a sense of power has responded to the brand's century old solid tone.

Customers wandering here are like tourists entering an ancient stone maze. In a daze, they seem to have crossed the limitations of time and space, arrived at the beginning of human space, and also entered the enlightenment period of modernism, which further triggers the exploration and experience of AEG products themselves.

Ancient and modern, miracles and creations, handicrafts and technology, echo in the same space, the past becomes brand new, and the present inspires the future. The designer accurately responded to AEG's century long development vision with space.

Artist Giovanni Strazza has gained attention with just one work, and her representative work is "The Virgin Wearing a Veil.". This work is carved from Karala marble. The hard marble is soft and silky, thin as cicada wings, and translucent and hazy, making us feel quiet, soft, and peaceful. However, at the same time, we also see the inner strength, tough like stone, all combined together is strength and fragility, hardness and softness.

At the scene of the AEG exhibition hall project photography project, influenced by the artist, the designer had a sudden idea and attempted to create a contrast of softness in the hard and strong spatial atmosphere.

The designer draped the pure white tablecloth over the facade, and the smooth fabric surface created a sculptural sense of power in the still space. This sense of conflict between softness and strength adds an unexpected artistic feeling to the space, and the unexpected creation becomes a stunning achievement for the project.