YINJISPACE use media professional’s unique perspective,try to explore the essence of life behind the design works.

© logo 粤ICP备19077098号

YINJISPACE use media professional’s unique perspective,try to explore the essence of life behind the design works.

© logo 粤ICP备19077098号
Australia

YSG Studio

Lauded for her gutsy instinctual approach to design and adventurous palette-plays, Yasmine Saleh Ghoniem ironically almost missed her calling given her professional background abroad in dance and music. Despite completing interior design studies in America, she arrived in Australia wielding a diploma in one hand and a microphone in the other with a burning desire to pursue a career in music.

Leaving ample live gig mileage behind her, in 2013 she co-founded the internationally recognised and award-winning Sydney-based studio, Amber Road, with her sister, landscape architect Katy Svalbe. Not surprisingly, staging and performance elements became key informants of her visionary MO. This underlying artistic thread continues to weave through all her hybrid residential and hospitality projects, characterised by the pique perfection of their visual rhythms and atmospheric potency. Countless design awards bear testament to her talent.

Not one to wrest on her laurels, the 2020’s mark the dawn of an exciting era for Yasmine. Her new solo endeavour, YSG (Yasmine Saleh Ghoniem), consolidates her finely tuned design strengths, enabling her to further explore diverse new project paths together with her illustrious team, most notably enabling her to forge her passion for custom furniture design. Expect the unexpected.

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