Barber and Osgerby’s Universal Design Studio have unveiled a new London boutique for the fashion brand J&M Davidson. Spread across two floors, the architects wanted to convey the brand’s signature shapes and colours by employing soft and feminine colour palette. 

Decked out in a muted palette of dusty taupe, earthy grey and blushing pink, the interiors are anchored by clean, minimalist lines, stone flooring, and brushed brass fixtures. ‘We were keen that the space had a strong dialogue with its place whilst reflecting [J&M Davidson’s] commitment to craftsmanship, quality and attention to detail, expressing the timeless and understated nature of the brand,’ explains Jason Holley, co-director of Universal Design Studio. 

The centrepiece is a cantilevered staircase crafted from solid terrazzo marble featuring a luxurious leather-wrapped handrail. The terrazzo flooring continues throughout the space, coupled with bespoke cast-glass plinths and heavy concrete countertops. Ethereal qualities resonate further in the store’s soft, rounded fittings and vintage furniture pieces, sourced in collaboration with interior designer Nicholas Chandor.