The Fuzzy Boundaries Between Nature and Perception

In the era of diversified information, our consumers not only pursue the singular appearance of products but also seek a sense of value through immersive experiences. By shaping the spatial flow, naturalness, and fluidity, we can embody relaxation through olfactory and tactile lifestyles, thus expressing the brand more accurately。

This is our first cooperation with ACHOC. After helping them organize their products, we proposed the idea of mixed business formats, which can reshape and more sustainable connections with the customer base, thus creating a brand space with content power.

Natural after release

The design interprets the brand's DNA, drawing on the characteristics of oriental, natural, and relaxing dessert tea drinks. We have the front hall, using the courtyard style under the oriental context as the connection between the internal space and the mall, using cave stone, paper, and wood the wrapping pure texture, which is not only naturally awake but also highlights individuality. Meanwhile, we utilized the originally intricate structural columns, wrapping them with a creamy, and using visual symbolic expressions. The cave stone texture around it is naturally laid out, guiding visitors to follow the route to observe and enter. During the process they can either sit cross-legged or take a break under the pavilion, thus forming a slow and peaceful relaxation with the field and emotions。

Creating a serene atmosphere based on freehand movements

The core of the space is a central bar composed of a complex structure in the foreground, and a dessert storage area in the background. We stone flakes as the veneer for the bar through a hand-spraying process, which matches the interior space's aesthetic. The bar at different heights serves both and operational functions, and also forms a circular movement path in the central area. We set up various combinations of tables and chairs for different groups of people, either or private, creating a constantly changing landscape on the site. Sunlight filters through the wooden louvers into the interior, creating a quiet and relaxed atmosphere。

Love is the best

In the space, we create a warm atmosphere around "easy and simple" by using materials that carry the passage of time, allowing visitors to feel and relaxation. The untreated rice cave stone, hand-sprayed old tiles, textured wall paint, and DuPont paper with patina, all of these are selected.