Design to connect one scene at a time with a sense of materiality and depth in mind.
Design for a store selling high-end vintage brands. While paying attention to the balance between the overwhelming amount of items on display and the overall space, we considered how each item could exist there with its own value.
While setting up an area for each brand, how to connect the long, two-tiered space towards the back, and how to make Paradise Vintage stand out,‘ The minimalist aesthetics of life are carried through in a quiet space, and the beauty of simplicity is expressed through the passage of time.’The design was created with an awareness of how to make people feel.
The basic composition is symmetrical on both sides, and while the overall tone of the space is unified so as not to create noise for the products that are the main attraction, the framing shapes for each brand, the types of wood used for shelves, and the fixtures placed in between are varied, The design is structured in such a way that visitors can gradually focus on each brand as they move toward the back or second floor. In particular, the travertine fixtures in front of the entrance are visible from the street and serve as the face of the store, with products changing with the seasons.
The use of travertine, old wood, and natural wood in the areas that come into contact with the hands, while using as little metal as possible, creates a minimalist yet warm space. Moss aimed to create a store that offers a simple and beautiful spatial experience, so that visitors can enjoy the feeling of the materials, walk around without getting bored, and examine the products placed in the store without losing time.
- Interiors: Moss.
- Photos: Koji Fujii (TOREAL)