Daslan is a Brazilian-based jewellery brand founded by Daniela Salles. With a minimalist outline, the approach is anchored in precision and simplicity, revealing timelessness through the purity of its forms.
With the new showroom project commissioned to the Marina Salles Arquitetura e Interiores studio, the challenge was to translate the brand's concept with originality to the exhibition space, in an environment that would comfortably welcome customers.
Identifying herself as "a citizen of the world", it is in the meeting point of the multicultural roots of the designer's family background and also in the memories gathered from her international experience, that Daniela finds inspiration for the creative direction of each collection. Conceptually, the fusion between the organic forms of nature and the precision of the straight lines that inhabit architecture and contemporary art give life to the jewellery, conceived as sculptures to wear.
Starting from this ideal, tracing, even poetically, a relationship with the founder's roots and collection of references was the starting point for the proposal of the new jewellery. With a Brazilian touch and a multicultural heritage, we interpreted the nomadic essence through three elements that are common denominators in the various territories in which she resided: stone, wood and metal.
- Interiors: Marina Salles Arquitetura
- Photos: Fran Parente